The Arab Advisors Group released the results of its Cellular Competition Intensity Index 2015 in September 2015. Saudi Arabia maintained its rank as the Arab World’s most competitive cellular market for the fifth consecutive year.
By August 2015, the top four competitive Arab cellular markets; Saudi Arabia, Jordan, Palestine and Iraq maintained their 2014’s ranks in the Cellular Competition Intensity Index; Saudi Arabia scored 85.08%, followed by Jordan with 75.92%, Palestine came next with 75.19% followed by Iraq with 69.76%, Bahrain with 65.33%, and Egypt with 64.48%. Tunisia maintained its 2014’s seventh rank with 62.45%. Kuwait came next with 61.43%, followed by a drop in the rank for Morocco, Oman and Algeria with 61.52%, 61.21% and 60.23% respectively. Yemen obtained its twelfth rank with a score of 57.97%, followed by Sudan (57.39%), Mauritania (56.31%), United Arab Emirates (51.32%), Qatar (50.80%), and Lebanon (41.83%). Libya stepped up with a score of 35.20% followed by Syria with 34.99%.
The Cellular Competition Intensity Index is relative in nature as it compares the state of every market relative to other markets. As such, even if a market’s absolute level of competition improved, its score in this relative index will also depend on how other markets developed.
The Arab Advisors Group devised the Cellular Competition Intensity Index to rate and to examine the intensity level of competition in the Arab World’s cellular markets. The index takes into account the number of operators, packages, and services available in each of the 19 countries covered by the Arab Advisors Group. Each category was assigned a certain weight according to its importance as an indicator of competition. The categories include the following: Number of licensed and expected MNOs in 2015, number of working operators, market share of largest operator, number of prepaid plans, number of postpaid plans, availability of smart phone plans, availability of corporate offers, availability of 3G/4G LTE services and the availability ofoperational ILD (International Long Distance) competition.
A new report, “Competition Levels in Arab Cellular Markets 2015” was released to the Arab Advisors Group’s Telecoms Strategic Research Service subscribers in September 2015. This report can be purchased from the Arab Advisors Group for only US$ $1,850. The report ranks the Arab World countries according to their cellular competition intensity level, based on a methodological approach.
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“For the fifth year in a row, Saudi Arabia maintains its first rank in the Cellular markets’ competition levels in the Arab world. Saudi Arabia score benefited from four operational and licensed MNOs in addition to two operational MVNOs. Saudi Arabia scored fully for the availability of smartphone plans, corporate offers, 3G/4G LTE and International Long Distance competition.” Ms. Dina Khreisha, Arab Advisors Group Research Analyst stated.
The Arab Advisors Group’s team of analysts in the region has already produced over 4,300 reports on the Arab World’s communications, media and financial markets. The reports can be purchased individually or received through an annual subscription to Arab Advisors Group’s (www.arabadvisors.com) Strategic Research Services (Media and Telecom).
To date, Arab Advisors Group has served over 900 global and regional companies by providing reliable research analysis and forecasts of Arab communications markets to these clients. Some of our clients can be viewed on http://www.arabadvisors.com/clients.htm